If there's one hairstyle prevailing as the ultimate summer cut right now, it's the choppy fringe. From Dakota Johnson to Taylor Swift, stars have been eschewing soft, sweeping bangs in favour of fuller, more daring fringes that nod to an increasing fascination with bolder haircuts (see: the return of the pixie cut and ever popular bob).

The latest celebrity to do so is Bella Hadid, who just debuted summer’s most stylish fringe trend. After debuting golden blonde hair earlier this summer (a colour transformation that had been expertly crafted by the hairstylist Syd Hayes), Hadid it seems is now experimenting with her lengths, too.

In a campaign for the Milanese brand, Miss Sixty, the model and founder showed off a new choppy set of bangs that fell just above the brow, featuring soft layers and a letterbox-style fringe.

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Hadid is no stranger to a hair transformation. During Cannes Film Festival in May, the model showcased her radiant crème brûlée blonde tresses, which were a strong colour contrast from her classic chocolate lengths. And while she has experimented with bangs before (in 2022, she revealed a new fringe for the launch party of her brand, Kin Euphorics), this marks her first venture into a glistening blonde with a choppy fringe.

cannes, france may 13: bella hadid is seen at hotel martinez during day one of the 78th cannes film festival on may 13, 2025 in cannes, france. (photo by arnold jerocki/gc images)
Arnold Jerocki

If you have been musing over a hair change, look no further. The choppy fringe is seeing a surge in popularity for a number of reasons, and it’s more than simply being it-girl approved. It’s an easy way to imbue your look with playful, Noughties energy. The choppy texture and layers can also work for a number of different hair types and styles.

For anyone looking to achieve Hadid’s bold, textured bangs, it’s surprisingly simple. Let your hair air-dry or use a diffuser on a low heat to emphasise its natural texture. A texturising spray can also add some edge for that effortlessly cool-girl look.


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