Jennifer Lopez is officially getting into the make-up business—and bronzer as we know it will never be the same. Though she's been working with L'Oréal Paris for years (and has sold hundreds of millions of dollars worth of fragrances like Glow) Lopez just announced that she will be launching a huge namesake collection with the Poland-based Inglot Cosmetics come April 26.
'It is something I have been wanting to do for a very long time,' Lopez told Women's Wear Daily. 'A make-up line seemed like a natural progression since people are always asking about the products I use and how I get the glow to my skin.'
The collection will launch with over 70 pieces, including eyeshadows, bronzers, lipsticks, blushes, mascaras, and powders. According to WWD, the entire collection comes in shades of nude, gold, and shimmer to help us mortals achieve that classic J-LO glow.
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“I really wanted to make it representative of what I would like, what I would use, from the colour but also the quality,” Lopez said. “The price point was very important to me, which is why I chose to partner with Inglot. We can create great quality products that are affordable.”
The most expensive item from the collection, the build-your-own customisable palette, comes in at $49 (about £35). Everything else retails from $8.50 (£6) to $26 (£18.50), which is more affordable than some other celebrity brands like KKW Beauty or Kylie Cosmetics.
It shouldn't be too difficult to get your hands on the products when they launch on April 26. You'll be able to shop the Jennifer Lopez Inglot collection at jenniferlopezinglot.com, which ships to the UK.
Jenna Rosenstein is the Beauty Director at Harper's BAZAAR across both print and digital. While attending NYU, she held internships at Women’s Wear Daily, Bloomingdale’s, Harper’s BAZAAR, and Allure, the latter of which she parlayed into her first job as the Beauty Assistant. She left Allure three years later as the Senior Beauty Editor. She spent a few months at Refinery29 overseeing branded content in the same title, before finally landing back at BAZAAR to manage all beauty content. When she's not testing every lipstick known to mankind, getting zapped by new lasers, or interviewing experts and celebrities, you can find Rosenstein at home in New Jersey with her son, husband, and black cat named Maddie.
