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As if we needed an excuse to head for a browse on Bond Street, Miu Miu's redesign of its New Bond Street store has made it less of a 'would be nice' to more of a 'must' visit. Now reopened after a glittering cocktail soirée attended by Sydney Sweeney, Emma Corrin (who recently appeared on our cover in a Miu Miu look) and Alexa Chung, the store is a continuation of the cool-girl aesthetic that has helped the Italian label become one of the world's hottest brands.
Step inside the minimalist space and discover an industrial metal floor that lies in contrast to the pale blue walls that are a Miu Miu store signature. Here though, bright jolts of vivid yellow and green shake things up in the same vein the brand does with its ready-to-wear collections. While downstairs is primarily reserved for accessories like bags, shoes, sunglasses, upstairs is where the magic happens and houses its clothes in modular wooden squares, while seating has been designed to feel as though you're rifling through rails at your most stylish friend's equally stylish home.
Of course, for all the meticulous attention to detail worth observing in its interiors, we are really going to see the new drops. Namely the product of Catherine Martin (best known for the costumes for Romeo + Juliet, Moulin Rouge, The Great Gatsby and Elvis) and Miu Miu's upcycled collaboration that's available exclusively in the store now, before heading worldwide from 21 June. Or, shop the summer collection ready for your holiday and find new season favourites in cotton poplin, logoed blouson jackets and classic bags given a warm weather makeover.
Here are ELLE UK's top Miu Miu picks to walk away with from its freshly lacquered London home.


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