2022 has been a big year in the fashion world, with two action-packed show seasons, endless high-profile designer collaborations, and important changes at some of the most storied fashion houses.
One of the biggest – and happiest – surprises of all came in March, when it was announced that British designer Maximilian Davis would take the reins as Creative Director of Salvatore Ferragamo, aged just 27 – and his first collection for the Italian brand has dropped online today.
Davis' debut show for Ferragamo at Milan's SS23 Fashion Week was met with widespread acclaim, featuring a new, already-iconic shade of 'Ferragamo red', innovative menswear and womenswear designs, as well as plenty of cult accessories that went straight into our mental wish-lists as soon as they hit the catwalk.
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And while we'll have to wait a little while longer to snap up the full collection, the fashion house has released an early 'preview' capsule of key pieces to shop now online and in-store. They are only available until November 30, though, so time is ticking to get your hands on a piece of fashion history...
Think swimwear, tank tops and jumpers emblazoned with Ferragamo's new logo, *those* epic curved heels, the fresh new Wanda bag design, and plenty of flashes of the punchy reds, chic beiges and tangerine-oranges that defined Davis' SS23 collection.
We're only a few hours into the drop, and some of our favourite pieces have already sold out – so we'll see you at the checkout.
SHOP THE SS23 PREVIEW COLLECTION NOW
Shop Maximilian's First Ferragamo Capsule Now
Ferragamo Elina Sandal
£960.00
Ferragamo Long Sleeve Knit
£875.00
Ferragamo Grosgrain Mule
£685.00
Ferragamo Inlay Sweater
£875.00
Ferragamo Mignon Sandal
£775.00
Ferragamo Wanda Mini Bag
£1,545.00
Ferragamo Logo T-Shirt
£355.00
Clementina Jackson is Acting Site Fashion Editor at ELLE UK, working across news and features, trends, e-commerce and SEO. She was previously Fashion Editor at Cosmopolitan and Women’s Health, and Acting Digital Fashion Editor at ELLE UK, where she was named as a PPA 30 Under 30 award winner for her work on size inclusivity. An experienced fashion, travel and luxury lifestyle journalist, Clementina has also written for Harper’s Bazaar, Vanity Fair, Condé Nast Traveller, Tatler, Red and Italy Segreta.
